OVERVIEW
Build the practical skills businesses expect.
This broad-based programme is designed around workplace capability rather than isolated academic subjects. Learners understand how businesses work, develop professional communication and stakeholder skills, use data and AI for decision-making and solve a real business problem.
Instructor-Led
60 Hours
Self-Paced
40 Hours
Career Accelerator
9 Hours
MODULES
A career-focused learning experience beyond academics
Module 1: How Businesses Work
- Business models and value creation
- Customers, revenue and costs
- Competition and strategy
- Core business functions
Applied output: Analyse the business model of a selected company.
Module 2: Marketing, Customers & Commercial Thinking
- Customer needs and segmentation
- Marketing fundamentals
- Sales and revenue concepts
- Commercial decision-making
Applied output: Develop a customer and commercial opportunity assessment.
Module 3: Business Communication & Stakeholder Management
- Business writing
- Presentations and meetings
- Stakeholder mapping
- Negotiation and professional communication
Applied output: Prepare and deliver a stakeholder communication.
Module 4: Data, AI & Business Decision-Making
- Excel and business metrics
- Dashboards and interpretation
- Generative AI for research and productivity
- Structured problem-solving
Applied output: Use data and AI to investigate a business question.
Module 5: Business Problem-Solving Capstone
- Define a real business problem
- Research and analyse options
- Develop a business case
- Present recommendations
Applied output: Consulting-style business analysis and recommendation deck.
Structured Self-Paced Learning: 40 Hours
Approximately 8 hours of guided self-paced learning accompanies each module. Activities may include digital learning content, tool practice, guided exercises, case studies, quizzes/knowledge checks, assignments, applied reading and progressive development of the final project.
Career Relevance
what to expect
Possible Learning & Career Outcomes
Learning Outcomes
By the end of the programme, learners will be able to:
- Business Fundamentals: Understand how organisations create value through customers, operations, finance, people and business strategy.
- Commercial Awareness: Apply foundational accounting, economics and marketing concepts to everyday business decisions.
- Business Communication: Communicate professionally through business writing, presentations, meetings and workplace interactions.
- Management & Stakeholder Skills: Understand fundamental management principles and work effectively with different organisational stakeholders.
- Marketing & Customer Understanding: Understand customer needs, market positioning and fundamental marketing principles.
- Quantitative Business Skills: Apply statistics, business metrics and data to support decision-making.
- AI & Data-Driven Decision-Making: Use AI and analytics concepts to research, analyse and solve business problems.
- Applied Business Learning: Analyse a real business challenge and present structured, evidence-based recommendations.
Career Outcomes
The programme develops broad professional capabilities relevant to roles including:
- Business Development Executive: Support customer acquisition, partnerships and business-growth activities.
- Sales & Marketing Executive: Support sales, customer and marketing initiatives.
- Operations Executive: Coordinate business processes and support day-to-day operations.
- Business Support Associate: Provide analytical, administrative and coordination support across business functions.
fees (EXclusive of gst)
₹1,00,000 + 18% GST
Admissions
How to apply?
Indian students applying for programmes at LSBF India are required to complete the prescribed admission formalities in accordance with the programme requirements. Prospective applicants may submit an enquiry through our official application channels or connect directly with our admissions team for personalised guidance on programme selection, eligibility criteria, documentation, and next steps.
Our dedicated team is committed to supporting you at every stage of your journey, from application submission to final enrolment- ensuring a smooth and seamless admissions experience.
Online Application
Complete the online application form and upload the required documents.
Application Evaluation
The admissions team evaluates your eligibility and application profile.
Offer of Enrolment
Eligible applicants receive an official admission offer from the programme team.
Fee Payment & Confirmation
Complete the fee payment to confirm your enrolment and secure your seat
